Meet the Gold Sponsors of TTA Awards 2024

Published March 15, 2024

The Tile Association is delighted to introduce the 15 Gold sponsors signed up for the 2024 TTA Awards. They are: Amber Underfloor Heating, Banks & Lloyd, Beava, BIHUI, Genesis Global Systems, Jackoboard®, Knauf, Mapei, Palace Chemicals, PCS, Shackerley, STS, Topps Tiles, UltraTile and Weber UK.

TTA is very grateful to all of those who are showing their support for the Awards and for the values of excellence which they represent and promote. These brands will also benefit from consistent marketing exposure between now and the gala Awards night next May.

AMBER logo 2020

Amber Underfloor Heating have over 30 years experience in the underfloor heating market, with extensive products – both wet and electric – which are easy to use, cost effective, comfortable and space saving.

Steven Rooney, Director of Amber Underfloor Heating, says: “TTA Awards is one of the biggest events in the industry, so we’re honoured to be Gold sponsors again. We’re proud of our leadership in underfloor heating and want to help recognise the excellence delivered by our industry partners.”

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Banks & Lloyd is a forward-thinking freight forwarder with over 40 years experience, based in the UK and Spain with a network of global partners. It provides cost effective and reliable transport solutions to keep supply chains moving.

Mark Rahman, Sales Director of Banks & Lloyd, tells us: “We are delighted to sponsor TTA Awards once again and rejoice in another opportunity to show our reverence towards such a fantastic industry. We continue to find our involvement a great opportunity to let members and the wider industry know that once again we’re here to help in these trying transport times.”

TTA Awards Social Media beava


Beava Tiling Accessories is an STS Ltd brand providing a range of tiling products.

“Beava Tiling tools and accessories are proud to be a Gold sponsor for the first time in 2024,” Vince Marsh, Beava’s Head of Marketing, says. “Beava has been supplying great quality blades, drill bits, trims and waterproofing systems into the tiling industry for over 20 years. It truly is an honour for us to be able to support TTA Awards 2024 and support the amazing work that’s being done in the tiling industry.”

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BIHUI develops tiling tools for the professional installer, distributing globally. The brand innovates to offer a full range of high quality solution-oriented products.

David Saunders, BIHUI’s Commercial Director, tells us: “Sponsoring TTA Awards for a second year is a huge honour and privilege. TTA Awards represents the best of the tile industry in the UK and we are proud to be a part of the occasion.”

Master Logo Reverse


Genesis Global Systems started in 1989 in the ceramic and accessories market and has expanded globally to provide finishing solutions for floor and wall installations, exporting in over 100 countries and winning the Queen’s Award in the process.

“TTA Awards is the premier celebration for the tiling industry in the UK. It makes the decision to sponsor the Awards and The Tiling Show an easy one, as the team at TTA excel themselves every year with a bigger and better event”, Michael Gadney, Genesis’ Sales Director, declares.

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Jackoboard® products provide tiling bases that use a polystyrene foam core and special coating to provide strong bonds and flexible shaping and resistance to weathers. These boards are waterproof, thermally insulating, lightweight and very strong.

Michael Hailwood, Director of BEWI, says: “As a proud member of The Tile Association, we love being involved in TTA Awards. Over the years we’ve had some fun and it’s really helped in the drive to grow the Jackoboard® brand in the UK. We’ve made a legend of Mike McCann!”

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Knauf is one of the UK’s leading manufacturers and suppliers of lightweight building materials. From AQUAPANEL®, plasterboards, metal profiles and finishing products to acoustic ceiling and flooring systems, Knauf delivers complete solutions.

Peter Shepard, Business Development Director of AQUAPANEL®, says: “Knauf is honoured to be a part of TTA Awards 2024, which showcases achievement within the UK tiling industry. Our drive for smarter tile backing solutions resonates with TTA’s goal to raise installation expertise and craftsmanship and the values of excellence at the heart of the Awards.”

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Mapei is a family-run global brand with history going back to 1937. The company provides technical solutions based on investments in R&D and sustainability, and are now among the world’s leading manufacturers of chemical products for the building industry.

“Mapei has again confirmed Gold Sponsorship of the TTA Awards 2024, which recognises the best in the wall and floor tiling industry. As a world-leading manufacturer of adhesives and chemical products for the construction industry, with over 85 years’ experience in the sector, we are proud to recognise TTA Awards achievement,” Jordan Beaumont, Mapei’s Head of Marketing, says.

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Palace Chemicals is the one of the UK’s largest manufacturers of Tiling, Building & DIY products and has 45 years of experience supplying both multiple and independent retailers throughout the UK from its home in Speke, Liverpool.

Steve Ball, Commercial Director of Palace, tells us: “Palace Chemicals is delighted to sponsor TTA Awards once again. The Awards’ values of excellence and achievement are the same values that we have had as a business for the last 45 years. It is an exciting time at Palace, as we roll out our new branding across our product range, so the marketing benefit that we get from our association with the high profile TTA Awards is really important to us.”

PCS Logo Black Strap


PCS is a UK manufacturer of tile backer boards founded in 2003. The brand distributes domestically and internationally, and has a portfolio that expands to spa products and underfloor heating panels.

“PCS is proud to once again be a Gold sponsor of the TTA Awards. The event is a symbol of excellence and innovation, and is a fantastic opportunity to recognise and celebrate the achievements within the industry. We look forward to the 2024 Awards evening,” Nicolle Mullarkery, Customer Service Manager of PCS, says.

Shackerley Holdings Group Logo 1

Shackerley (Holdings) Group is an independently owned, British rainscreen cladding company with a rich industrial heritage that stretches back over half a century. Today, Shackerley is a major UK manufacturer of non-combustible rainscreen cladding systems.

“I am pleased to be able to confirm our continuing support for TTA Awards this year,” says Brian G Newell MBE, Group Chairman of Shackerley (Holdings) Group Ltd. “We know that our brand derives significant benefits from our involvement in the Awards, but more importantly they give us the opportunity to recognise enterprise, innovation and achievement at a personal and a corporate level.”

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STS is a family-run business providing tiling products, treating its customers as an extension of this family. Established in 1995, STS uses its close working relationship with the trade to provide solutions to everyday problems.

Vince Marsh, Head of Marketing for STS, says: “STS are very excited to be working with TTA again this year as a Gold sponsor. Being able to support these amazing Awards is our way of saying a huge thank you to the industry for the excellent work that is done from installers to manufacturers. Having been in the industry for over 25 years it is our pleasure to applaud those who are going above and beyond.”

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Topps Tiles opened its first store in 1963 in Sale, Manchester and then continued to open stores across the North West and the Midlands. Today, Topps Tiles operates from over 300 UK based stores.

Sian Garvey, Director of Marketing for Topps Tiles, tells us: “Here at Topps Tiles, we’re excited to be sponsoring TTA Awards again. It’s important to us as a brand to celebrate the success of the tiling industry and to support the tilers that shop with us and make up such an important part of our customer base. We’re looking forward to the Awards in May!”

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UltraTile offers a comprehensive range of adhesives, grouts, silicones, ancillary products and levelling compounds for the tiling and flooring industries. The brand is part of the award-winning Instarmac business, with a UK heritage going back to the 1970s.

“UltraTile are once again proud to be a gold sponsor of TTA Awards 2024, bringing together the best of the tiling industry”, Rebecca Talbot, UltraTile’s Head of Marketing, says. “TTA’s core purpose is building excellence in tiling and the tiled environment, something we aim to emulate here at Instarmac with our product research and development, technical support and training. We wish all the finalists the best of luck!”

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Weber specialises in the global manufacture of industrial mortar products and extends its strong expertise of industrial mortars through technical support and training programmes. They manufacture in three sites across the UK, reducing costs and carbon footprint to provide UK products.

Sharon Baker, Sales Director of Weber UK, says: “We are pleased to support TTA Awards celebrating the best and the most skilled in our market. We believe it’s important to promote best practices and innovation amongst our peers and share success to ensure the longevity and comfort of the artisans in our industry.”

TTA Awards will take place at the Hilton Birmingham Metropole on 10th May 2024. Details of sponsorship opportunities can be found at https://www.ttaawards.com/sponsorship/.

Email awards@tile.org.uk or tel: 0300 365 8453 for more information.

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